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Privacy Notice

The Personal Data Protection Act 2010 is enforced by the Government for the purpose to control and monitor the processing of data for commercial transactions. The Act covers all companies and firms which are formed in Malaysia and serves to inform you of your rights over your own personal data which are collected, recorded, used or kept by parties like us. The Act also stipulates that we must first obtain your consent to the processing of your personal data.

In the event we do not receive your feedback to the matter above, we deem that you have agreed with the Terms & Conditions stipulated under the Personal Data Protection Act and have agreed to grant us permission to process your personal data after you have surfed this website.

EKA Foodstuff Sdn Bhd is firm in our commitment towards protecting your personal data. We only retrieve, record, hold, store and use your personal data as set out below:

You are free to surf our website www.eka.com.my and our social media site without providing us with your personal data and we will have no way of knowing your personal data. We can only access your social media site when there’s an engagement being done such as “share/like/comment” and this is only limited to the configuration of your social media account.

We can directly obtain your personal data when you provide us with your personal information such as by participating in a competition/contest, exhibition, activity or our campaign, buying our product or service, register to receive information, through our call centre, an appointed third party by EKA Foodstuff Sdn Bhd, using our Apps, filling in a research form, SMSes programme and through other sources of data collection by third parties.

In this website, we collect the following information:

  1. Personal Contact Data – to facilitate us in contacting privately such as name, home address or mailing address, contact number or email. Occasionally, this will include data of other individuals which you will provide us (for example, the email address of your friend for a certain programme. Please inform your friend beforehand).
  2. Demographic details (DOB, age & others)
  3. Computer technical data or tracing technology (such as Cookies, IP Address, File Log, Tagging, OS type and Server type).
  4. Website Usage Data – data on how you use or navigate our website, applications, online advertisements including the links you click, the pages you view and for how long and other similar information and/or statistics such as dates and visit time, from which pages, favourite recipes and site activity.
  5. User feedback.
  6. Contents generated by the user – This includes the information you provide and share with us (and maybe others) willingly by uploading to one of our websites or applications including other social media sites (such as Facebook, Instagram and etc).
  7. Social network information – this includes part of your profile on third party social media network (such as Facebook, Instagram and etc) in which you allow such third parties to share your information with us.
  8. Payment information including credit card details, bill name and address (for example, when an online purchase is made for EKA Foodstuff Sdn Bhd products).
  9. Other information which is needed to be collected by us for contest, activity or a certain EKA Foodstuff Sdn Bhd campaign, forms, feature or any other services which you use or request for.
  10. Personal sensitive information – this includes your physical and mental health, medical condition and religious faith where they are collected with your actual consent at the time when the data collection was made.

2 Your personal data will only be used for the following reasons. Please be informed that the stated reasons might not be relevant to all users.

a) Maintenance of membership account for the purpose of carrying out user loyalty programmes or rewards related to your membership.

b) for consumer-understanding survey

c) upgrading of customer serviced) new product introduction and customisation

e) communication with consumer

f) contest/competitions and other promotions

g) marketing communication

h) third party social media network which might be integrated with our website or Apps for the purpose of organising a contest that will enable you to share contents with friends and etc.

i) Upgrading of our website to suit your personalised needs.

j) Community website features such as sharing of pictures, video clips, artworks and other messages and contents.

k) Features of a website that allows you to share the latest news, product information, promotions, wish lists or other content with family members and friends (typically through the use of names and email addresses).

l) product message

m) For other general purposes (such as website safety, internal research and etc)

3. We also wish to inform you that your Personal Data may be disclosed to third parties such as our headquarters, regional offices, subsidiaries, affiliates and/or members of our EKA Group of Companies and/or our service providers which may be located outside of Malaysia, for reasons related to the above mentioned. 

4. You can update your personal data and/or limit your personal data by submitting the request to our customer service at This email address is being protected from spambots. You need JavaScript enabled to view it.

5. We ensure that all appropriate technical and organisational measures are taken to safeguard the confidentiality and security of your personal information collected through the means set forth in this Privacy Notice. These efforts include, but are not limited to:

a)  Keeping your personal information in a secure manner that is not easily accessible by the public and only accessible only by authorised staff of EKA Foodstuff Sdn Bhd and third-party appointees (as set out in No. 1) who are legally bound by contract to take appropriate steps to keep the information secure.

b) Ensure strict security measures are taken to safeguard the confidentiality and security of certain sensitive personal information (such as credit card information, identity card and health status) during delivery.

6. We may modify and amend the Privacy Notice from time to time. Any amendments will be published on our website. You are advised to review our Privacy Notice each time you visit our website to be fully informed of the latest version of the issue.

If you have any questions, suggestions or complaints regarding the processing of information, please contact our Customer Service via email: This email address is being protected from spambots. You need JavaScript enabled to view it. or telefon number: +6011 1231 3198  /  +6011 1231 3205.